Gwen Teams Up With (RED) | News

Published May 14, 2010 at 2:26 p.m.
Gwen recently teamed up with (RED) - the brand designed to help eliminate AIDS in Africa - to raise awareness and spread the word about The Lazarus Effect. "The Lazarus Effect" refers to the transformation that can take place when someone living with HIV has access to 2 antiretroviral pills that cost as little as 40 cents a day. They can live a full life with HIV instead of dying from AIDS.

On May 24th (RED) will premiere "The Lazarus Effect" film on HBO at 9pmET, YouTube at 9:30pmET and Channel 4 in the UK at 11pmGMT.

Check out this video that shows Gwen and other friends of (RED) showing the power of what 40 cents can buy:

» www.youtube.com

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